The Ukrposhta public joint-stock company presented its new logo on Wednesday, April 12, the CFTS correspondent reports from the site of a presentation organized by the company.

The re-branding was performed by the Saatchi & Saatchi firm.

According to Ukrposhta’s head Ihor Smelianskyi, the new logo should reflect the positive changes that have taken place in the company.

Smelianskyi said that the company intended to introduce express mail and courier services.